The Value Of An On Site Atm At A Nightclub

Submitted by: Stephen A Daniels

If you are a nightclub owner, it would be good for your bottom line to have an ATM machine located at your place of business. Customers won t have to worry about stopping to get cash prior to their arrival, and are likely to remain for a longer period of time.

A nightclub owner never wants to give a patron a reason to leave the premises, even for a quick trip to get cash. After all, once they leave, they might decide to spend their cash somewhere else. Easy access to cash on the premises encourages customers to spend their money at your nightclub.

When people passing by notice the crowd in your nightspot, they will think you have a popular establishment and want to join the group. If you have signage outside indicating the presence of an ATM inside, some people may come in just for the convenience. Once inside, however, they may decide to stay for a while and spend some of those dollars in your club. More patrons spending extra time in your club will mean added profits for you.

The common presence of cash dispensing machines in nightclubs has largely eliminated the need for these businesses to accept checks. This, of course, helps to avoid problems with returned checks, associated collection expenses and bank fees.

You may also be able to cut down on credit card usage with an on-site ATM. When you accept credit cards, you must pay a fee to the credit card vendor. Most businesses do not pass that fee on to the customer, which cuts into profits. Thus, it will be to your advantage to decrease the use of credit cards.

It is not necessary to purchase an ATM to have a machine on-site. But, when you own an ATM, you have the option to assess a surcharge for every transaction, which will be an added source of income for you. In addition to dispensing cash, this equipment can be programmed for other types of sales and merchandise purchases. Some nightclub owners could utilize this machine to collect cover charges, ticket sales for live entertainment, reservations for future on site events, and even for off- site events.

It is popular for nightclub owners to sell merchandise such as T-shirts, jackets, hats, and other items that are emblazoned with the nightclub logo. The ATM makes point of purchase much more convenient, allowing for impulse purchases of items such as these, with cash back to encourage further spending at your establishment.

You will find that an ATM on-site in a nightclub will be popular. Your customers will be happy to have the convenience of easily obtaining cash in a secure environment without leaving the premises. It will also prove to be valuable for your business because of the profits from extra sales and the ATM surcharges.

When you check the books at the end of the month and figure your net profit, you will discover that you have increased income with ATM ownership, and you will be happy to know that you made a wise decision.

About the Author:

Make Money Like the Banks – Own an ATM.

ATMone is one of the fastest growing providers of ATM solutions in the United States. They have partnered with Hyosung, Triton and Tranax, to provide next generation ATM solutions that offer quality, reliability, and security.

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